porsche direct air capture

What we did

MOTION GRAPHICS / INTERACTIVE MEDIA / SPEECH SUPPORT / MEDIA EXHIBIT / MEDIA PLAYBACK AND PROGRAMMING

Uncover the potential of reducing carbon footprint with DAC (Direct Air Capture) technology, a groundbreaking solution to combat CO2 emissions. Collaborating with Volkswagen Group, HIF Global, and Porsche, we presented an interactive exposition at the IAA summit 2023.

INTERACTIVE CONSOLES AND AUGMENTED REALITY

Our booth featured two main areas: interactive consoles and an augmented reality table. The consoles, equipped with tailored screens and buttons, allowed visitors to explore CO2 and the DAC technology through immersive 3D animations. The AR table provided a detailed presentation, guiding audiences through the DAC process and its applications, from creating Efuels to actively reducing atmospheric CO2.

Using 3D-printed objects and real-time animations, we crafted an engaging and impactful presentation. The IAA summit was attended by over 100 thousand visitors, where we successfully introduced DAC technology, changing perspectives on CO2 and highlighting its role in a future circular economy.

The modular exposition has been used a second time, representing the German region “Baden-Württemberg” at an environmental summit in Berlin.